I think the most important piece of information that I got out of Thursday's lecture was Per Nicholas Carr's "the 'I' and the 'T' in IT." It honestly is the only thing that really got ingrained into my memory, which I think, is a great thing to know, let alone fully understand it. It seems that customers are the sole reason why markets succeed or fail in their lifetime, so learning to understand their emotions and reasoning is something that will take a company farther in their career.
For the third case in chapter 2, we went over it really fast and I didn't get the answer to the first question about the competitive advantages. Could you go over it again?
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Prices in financial markets change EXTREMEY quickly. If you are trying to trade at *current* prices, you must co-locate or have servers that are extremely fast so your trade is effectively at the current price. Competitive advantage flows to firms with co-locations for market trades and/or for firms with extremely fast data transmission lines and servers.....
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